Jordan 4 Retro London
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Basketball heritage sneaker with a faded suede upper and textured overlays, an exclusive UK/EU edition in smoke grey and earthy tones.
The Air Jordan 4 "London" pays tribute to the British capital. This UK and EU exclusive edition translates London's urban identity into a distinctive language of textures and colors. The release is part of Jordan Brand's ongoing effort to reinterpret its iconic silhouette through stories rooted in specific places and street cultures.
Concrete tones blend with faded suede and textured overlays, creating a dark smoke grey palette accented with hemp and earthy red bark, evoking the urban surfaces and raw materials typical of London. Distinctive details such as the upside-down "SAY LESS" tag under the tongue and custom "NIKE LDN" print on the heel and hangtag strengthen its direct connection to the city's identity, while the box includes an extra pair of red bark laces.
The technical construction stays true to the basketball heritage of the Air Jordan 4, now reimagined through an urban story rich in cultural references. An exclusive piece that brings together sporting heritage and a sense of place, especially sought after by collectors for its limited release and direct connection to London's street scene.
- 100% authentic
- Condition: new
- Fit: true to size
- SKU: IV6048-001
- Colorway: Dark Smoke Grey / Hemp / Red Bark
- Color: Grey / Beige / Red
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