JORDAN 3

The Jordan 3 mark a turning point in basketball sneaker design, being the first to introduce the absent Swoosh and the Jumpman logo on the heel. They stand out for the elephant print textured leather upper, the mid-cut structure, and the sole with visible Air unit. Introduced in 1988 and designed by Tinker Hatfield, they helped define the visual identity of the Jordan line. The Jordan 3 are now a staple in streetwear thanks to their balance between sports heritage and iconic design.